shōgai kachi
1. (customer) lifetime value; LTV
Noun
1. (customer) lifetime value; LTV
1. sense of values; values
1. to be better (than); to be superior
1. life; lifetime
2. for life; all one's life
1. to have more wins than losses; to lead an opponent (e.g. by two games)
2. to take the lead (in points, goals, etc. during a match)
1. mental disorder; mental disability
1. notebook; memo pad
2. certificate
3. identification card
1. (mark indicating) a win